Read on Twitter
Finally got around to reading the Airbnb prospectus.
Will try to highlight some things that haven't already been discussed at length.
1. Nights booked within 50 miles pretty much grew right through the height of the pandemic.
Will try to highlight some things that haven't already been discussed at length.
1. Nights booked within 50 miles pretty much grew right through the height of the pandemic.
2. Month-long stays also grew pretty well.
With the combo of < 50 miles and month-long stays, maybe people were just utilizing Airbnb instead of renting somewhere?
With the combo of < 50 miles and month-long stays, maybe people were just utilizing Airbnb instead of renting somewhere?
3. The international breakdown.
North America makes up 29% of nights booked but 42% of GBV (gross booking volume).
North America makes up 29% of nights booked but 42% of GBV (gross booking volume).
4. The ADR (average daily rate) for each geography.
North America: $165
EMEA: $105
APAC: $85
Latin America: $78
North America: $165
EMEA: $105
APAC: $85
Latin America: $78
5. Supply vs. demand
"Our more than 4 million hosts had 7.4 million available listings of homes and experiences, of which 5.6 million were active listings."
"During 2019, we had 54 million active bookers and 247 million guest arrivals."
10:1 ratio of bookers vs. listings
"Our more than 4 million hosts had 7.4 million available listings of homes and experiences, of which 5.6 million were active listings."
"During 2019, we had 54 million active bookers and 247 million guest arrivals."
10:1 ratio of bookers vs. listings
6. Illustration of revenue
Host:
Price per night set by host: $100
- Host fees: $3
=Total paid to host: $97
Guest:
Price per night set by host: $100
+Guest fees: $12
+Taxes: $4
=Total collected from guest (GBV): $116
Airbnb:
=Total service fees: $3 host + $12 guest = $15
Host:
Price per night set by host: $100
- Host fees: $3
=Total paid to host: $97
Guest:
Price per night set by host: $100
+Guest fees: $12
+Taxes: $4
=Total collected from guest (GBV): $116
Airbnb:
=Total service fees: $3 host + $12 guest = $15
7. "We attract most guests to Airbnb directly or through unpaid channels. During the nine months ended September 30, 2020, approximately 91% of all traffic to Airbnb came organically through direct or unpaid channels, reflecting the strength of our brand"
91%, #cognitivereferent
91%, #cognitivereferent
8/8. "We believe the strength of our brand and resilience of our guest demand powered this rebound. Even during the first nine months of 2020, we attracted over 14 million new active bookers to our platform."
Pretty impressive brand strength.
Pretty impressive brand strength.
