Here& #39;s a look into the strategy and emails that won me my first $10k+ website development contract. #freelance #webdev
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(1/14)
(1/14)
I received an email from a previous client of mine introducing me to a colleague of theirs (both in the Real Estate industry).
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(2/14)
(2/14)
We set up a phone call.
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(3/14)
(3/14)
On the phone call, I steered the conversation toward addressing the main 2-3 gripes they have with their current website and how they hope a new website could solve their problems.
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(4/14)
(4/14)
I put a simple quote together and sent it their way. No proposal (yet).
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(5/14)
(5/14)
Here& #39;s the full quote.
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(6/14)
(6/14)
After seeing the quote, they had a question or two about integrating the website with their CRM so they could funnel leads to their team. They were a little skeptical about how this would work since their CRM doesn& #39;t have a great API, so I prepared a proposal.
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(7/14)
(7/14)
Here& #39;s the proposal (all two pages of it..)
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(8/14)
(8/14)
Okay. With the proposal submitted, now we wait... If I don& #39;t hear back, I typically hold off 3-4 days before checking in.
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(9/14)
(9/14)
It was a busy summer.. and well... that 3-4 days turned into 3-4 weeks.. But finally, I checked in.
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(10/14)
(10/14)
I pushed for a call since things move slowly when your only communication is through email. During the call, they were still pretty hung up on the CRM integration piece. I offered to bite off a small & #39;discovery& #39; phase to work through this roadblock.
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(11/14)
(11/14)
I& #39;m a HUGE fan of a paid discovery phase. Not only does it steer a project in the right direction from the start, but the client is now financially invested in you. Even though this one was only a few hundred dollars, it was very unlikely they& #39;d walk away.
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(12/14)
(12/14)
The & #39;Discovery& #39; phase got approved! I got to work and I put my findings together in a short document, along with an invoice for my time.
*Tip* Offer to credit the discovery balance toward the full project price should they move forward with your services.
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(13/14)
*Tip* Offer to credit the discovery balance toward the full project price should they move forward with your services.
(13/14)
And there it is- 3 months and a whole bunch of emails later, the news I& #39;d been hoping for!
https://abs.twimg.com/emoji/v2/... draggable="false" alt="π" title="Party popper" aria-label="Emoji: Party popper">
Conclusion: Deals, especially bigger ones, can take a long time to close. Hang in there, and find ways to get over whatever is blocking them from moving forward. Good luck!
(14/14)
Conclusion: Deals, especially bigger ones, can take a long time to close. Hang in there, and find ways to get over whatever is blocking them from moving forward. Good luck!
(14/14)
Read on Twitter
(2/14)" title="I received an email from a previous client of mine introducing me to a colleague of theirs (both in the Real Estate industry).https://abs.twimg.com/emoji/v2/... draggable="false" alt="π" title="Down pointing backhand index" aria-label="Emoji: Down pointing backhand index">(2/14)" class="img-responsive" style="max-width:100%;"/>
(3/14)" title="We set up a phone call.https://abs.twimg.com/emoji/v2/... draggable="false" alt="π" title="Down pointing backhand index" aria-label="Emoji: Down pointing backhand index">(3/14)" class="img-responsive" style="max-width:100%;"/>
(4/14)" title="On the phone call, I steered the conversation toward addressing the main 2-3 gripes they have with their current website and how they hope a new website could solve their problems.https://abs.twimg.com/emoji/v2/... draggable="false" alt="π" title="Down pointing backhand index" aria-label="Emoji: Down pointing backhand index">(4/14)" class="img-responsive" style="max-width:100%;"/>
(5/14)" title="I put a simple quote together and sent it their way. No proposal (yet).https://abs.twimg.com/emoji/v2/... draggable="false" alt="π" title="Down pointing backhand index" aria-label="Emoji: Down pointing backhand index">(5/14)" class="img-responsive" style="max-width:100%;"/>
(6/14)" title="Here& #39;s the full quote.https://abs.twimg.com/emoji/v2/... draggable="false" alt="π" title="Down pointing backhand index" aria-label="Emoji: Down pointing backhand index">(6/14)" class="img-responsive" style="max-width:100%;"/>
(7/14)" title="After seeing the quote, they had a question or two about integrating the website with their CRM so they could funnel leads to their team. They were a little skeptical about how this would work since their CRM doesn& #39;t have a great API, so I prepared a proposal.https://abs.twimg.com/emoji/v2/... draggable="false" alt="π" title="Down pointing backhand index" aria-label="Emoji: Down pointing backhand index">(7/14)" class="img-responsive" style="max-width:100%;"/>
(8/14)" title="Here& #39;s the proposal (all two pages of it..)https://abs.twimg.com/emoji/v2/... draggable="false" alt="π" title="Down pointing backhand index" aria-label="Emoji: Down pointing backhand index">(8/14)" class="img-responsive" style="max-width:100%;"/>
(9/14)" title="Okay. With the proposal submitted, now we wait... If I don& #39;t hear back, I typically hold off 3-4 days before checking in.https://abs.twimg.com/emoji/v2/... draggable="false" alt="π" title="Down pointing backhand index" aria-label="Emoji: Down pointing backhand index">(9/14)" class="img-responsive" style="max-width:100%;"/>
(10/14)" title="It was a busy summer.. and well... that 3-4 days turned into 3-4 weeks.. But finally, I checked in.https://abs.twimg.com/emoji/v2/... draggable="false" alt="π" title="Down pointing backhand index" aria-label="Emoji: Down pointing backhand index">(10/14)" class="img-responsive" style="max-width:100%;"/>
(11/14)" title="I pushed for a call since things move slowly when your only communication is through email. During the call, they were still pretty hung up on the CRM integration piece. I offered to bite off a small & #39;discovery& #39; phase to work through this roadblock.https://abs.twimg.com/emoji/v2/... draggable="false" alt="π" title="Down pointing backhand index" aria-label="Emoji: Down pointing backhand index">(11/14)" class="img-responsive" style="max-width:100%;"/>
(13/14)" title="The & #39;Discovery& #39; phase got approved! I got to work and I put my findings together in a short document, along with an invoice for my time.*Tip* Offer to credit the discovery balance toward the full project price should they move forward with your services.https://abs.twimg.com/emoji/v2/... draggable="false" alt="π" title="Down pointing backhand index" aria-label="Emoji: Down pointing backhand index">(13/14)" class="img-responsive" style="max-width:100%;"/>
Conclusion: Deals, especially bigger ones, can take a long time to close. Hang in there, and find ways to get over whatever is blocking them from moving forward. Good luck!(14/14)" title="And there it is- 3 months and a whole bunch of emails later, the news I& #39;d been hoping for! https://abs.twimg.com/emoji/v2/... draggable="false" alt="π" title="Party popper" aria-label="Emoji: Party popper">Conclusion: Deals, especially bigger ones, can take a long time to close. Hang in there, and find ways to get over whatever is blocking them from moving forward. Good luck!(14/14)" class="img-responsive" style="max-width:100%;"/>